EGO by ÜLKA: a new sub-brand of professional nail equipment 


EGO by ÜLKA introduces a fresh approach to essential professional tools in the nail industry. It’s a response to today’s market demands, offering accessible solutions without compromising on professional quality. Nail technicians seeking reliable, functional equipment for efficient, high-quality work are turning to EGO for their everyday needs.

Why was there a need for a new sub-brand?

ÜLKA is well known for its premium-grade equipment in the beauty industry. However, as the market evolved and the demand for affordable, essential solutions grew, it became clear that professionals needed an alternative that maintains the same quality without unnecessary extras. This is especially important for those just starting their careers, working from home, or in need of reliable secondary equipment. EGO by ÜLKA was a natural step in this direction. It is a line of professional essentials that go through ÜLKA’s quality control and are assembled to brand standards, yet offered at a more accessible price. It is not a simplified version but a separate approach designed to meet different needs.

Who is EGO designed for?

EGO is tailored for technicians who value user-friendliness, stable performance, and intuitive functionality. No frills — just everything you need for confident and comfortable nail work. The initial products in the line fully reflect this philosophy.

What’s included in the EGO line?

Table dust collector EGO Ami – lightweight, compact, yet powerful. Equipped with a HEPA filter and 17W motor, it delivers a suction speed of 3.0 m/s. Weighing just 670g with dimensions of 25.3 × 20.3 × 5.5 cm, EGO Ami is ideal for home studios or mobile setups.

Hand rest EGO – another embodiment of the brand’s philosophy. At 14.2 cm high, it positions the client’s hands naturally, reducing strain during sessions. Its ergonomic cushion shape supports precise, comfortable work. The soft eco-leather surface is easy to clean and disinfect daily, while anti-slip legs ensure stability.

What’s next for EGO?

EGO is just getting started. Future expansions will include nail drills, UV/LED lamps, and additional hand rests. It is not an attempt to replace ÜLKA but an opportunity to provide options for different needs. One philosophy with different solutions: if you want maximum performance, choose ÜLKA; if you are looking for something simple and reliable, choose EGO.

Time to get acquainted

EGO by ÜLKA redefines professional basics by combining simplicity with expert-level performance and affordability with proven quality. EGO equipment is free of distractions, easy to use, and consistently reliable.

Ready to kick off your nail career or add a reliable tool to your kit? EGO is your new core solution.            

August 12, 2025